Canons of Rhetoric
What is invention?
Creating
ideas
Coming
up with original ideas
Creating
and constructing your ideas
Pulling
ideas together
Discover
the available means of persuasion
What is arrangement?
The way that
you place the idea
Organize/ assemble
the argument effectively
Logos/Pathos/Ethos
What is style?
The way that
you express and develop ideas
Present argument
cogently and eloquently
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